Thursday, February 4, 2010

The Optimist

While we're on the topic of wine bottles...check out this promotional piece for Siquis, a riff on "glass half empty/half full."

When someone tips the bottle to fill a glass, the "half full" side is face up, while the "half empty" side is face up as the bottle sits on the table. To top it off, the label was letterpressed and kiss cut at Studio on Fire.

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